The 7 Best Watch Stores in Dubai

Dubai, often referred to as the “City of Gold,” is not only a haven for luxury jewelry but also a paradise for horology enthusiasts. The 7 best watch stores in Dubai offer an unparalleled selection of world-class timepieces, from iconic Swiss brands to bespoke creations that epitomize craftsmanship and innovation. Whether you’re a collector seeking rare editions or a first-time buyer looking for the perfect accessory, Dubai’s watch stores cater to every taste and budget with exceptional service and expertise. Below is a glimpse into the services and considerations you can expect when exploring the vibrant world of luxury watches in Dubai:

Wide Selection of Timepieces: From luxury brands to limited editions and vintage collections.
Customization Services: Personalized engraving and bespoke watch designs to suit unique preferences.
Watch Repairs and Maintenance: Expert servicing, battery replacement, and restoration for your prized timepieces.
Authenticity Guarantee: Certified authentic watches with detailed documentation for peace of mind.
Expert Consultation: Professional advice on selecting the right watch to match your style or investment goals.
Price Range: Options available for every budget, ranging from $500 for entry-level models to over $1,000,000 for high-end luxury pieces.
Trade-In and Buy-Back Services: Upgrade your collection by trading in your existing watch or selling pre-owned timepieces.
Exclusive Packaging: Elegant, branded packaging for gifting or personal use.

1. Ahmed Seddiqi & Sons
2. Deepak Nitanya General Trading LLC
3. Ahmed Seddiqi & Sons

4. Timepiece360
5. Swatch
6. Rolex
7. Iwc Schaffhausen

Number of companies

2284

Verified reviews

4,21

Average rating

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1. Ahmed Seddiqi & Sons

★ ★ ★ ★ ★ 4,1/5

Grand Atrium, Dubai Mall - Shop No 332 - Level G

Watch store

Why we chose them

Rolex Boutique, Grand Atrium, Dubai Mall stands out as an exceptional destination for luxury watch enthusiasts. Operated under the renowned Ahmed Seddiqi & Sons group, this boutique offers an unparalleled selection of high-end timepieces, showcasing the iconic craftsmanship and timeless elegance synonymous with the Rolex brand. Located in one of the world’s most prestigious shopping venues, the boutique combines sophistication and expertise, providing a premium shopping experience for discerning customers seeking the finest watches.

This watch store is celebrated for its commitment to excellence and attention to detail, reflecting the values of its parent company, Ahmed Seddiqi & Sons. Visitors can explore a curated collection of exquisite designs, supported by a knowledgeable team dedicated to offering personalized service. As part of a group known for its leadership in luxury retail, the boutique serves as a beacon for those who appreciate quality and heritage in horology.

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2. Deepak Nitanya General Trading LLC

★ ★ ★ ★ ★ 4,8/5

Meena Bazaar - 18 Street 33B

Watch store
Bag shop
Beauty product supplier
Cosmetics store
Dry fruit store
Electronics store
Flavours fragrances and aroma supplier
Handbags shop
Perfume store

Why we chose them

Deepak Nitanya General Trading LLC stands out as a premier destination in Dubai, United Arab Emirates, offering a diverse range of high-quality products that cater to a variety of tastes and needs. With over 15 years of expertise, the company has built a reputation for excellence through its wide array of services, including perfumes, handbags, watches, cosmetics, dry fruits, and electronics. Their commitment to delivering captivating fragrances and carefully curated collections ensures every customer enjoys a truly sensory shopping experience. The brand’s passion for quality and innovation makes it a trusted choice for consumers seeking luxury and everyday essentials alike.

Known for its enchanting blend of offerings, the company effortlessly combines practicality and elegance across its services. Whether you’re searching for a new statement handbag, premium beauty products, exotic dry fruits, or cutting-edge electronics, the establishment guarantees products of exceptional quality. Their expertise as a perfume store, beauty product supplier, and flavours, fragrances, and aroma supplier further highlights their ability to cater to diverse preferences. Every visit to this distinguished store promises an unforgettable journey of discovery and refinement, making it a standout addition to our directory.

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3. Ahmed Seddiqi & Sons

★ ★ ★ ★ ★ 4,0/5

Street, Along - Financial Center - Sheikh Zayed Rd - next to Burj Khalifa

Watch store

Why we chose them

Rolex Flagship, Dubai Mall stands as a premier destination for luxury timepieces, offering an exclusive collection of iconic Rolex watches. Nestled within one of the world’s most renowned shopping destinations, this boutique is part of the esteemed Ahmed Seddiqi & Sons group, a name synonymous with timeless elegance and craftsmanship in the world of horology. Known for their dedication to quality and authenticity, the store provides an unparalleled shopping experience for watch enthusiasts and collectors alike.

Specializing in the art of luxury watchmaking, this flagship store is tailored to meet the needs of discerning clients seeking precision and sophistication. With a focus on exceptional customer service, the boutique offers a carefully curated selection of Rolex designs, making it a standout choice for our directory. This location embodies the perfect blend of tradition and innovation, reflecting the values upheld by its parent company, Ahmed Seddiqi & Sons.

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4. Timepiece360

★ ★ ★ ★ ★ 4,5/5

Unit 2206, Gold & Diamond Park, Sheikh Zayed Road Building 2, 2nd Floor

Watch store
E
commerce service
Watch repair service

Why we chose them

Timepiece360 stands out as a premier platform in the UAE dedicated to the buying, selling, and trading of pre-owned luxury watches. With an extensive collection featuring top brands like Rolex, Omega, Cartier, and Audemars Piguet, it caters to diverse tastes and budgets, offering options from entry-level pieces to exclusive limited editions. The company prioritizes authenticity with expert verification processes and provides a seamless experience through its secure payment gateway, ensuring customer peace of mind. Additionally, it offers specialized services such as watch repair and accessories, including winders and straps, making it a one-stop destination for luxury watch enthusiasts.

Known for its customer-centric approach, the platform combines e-commerce convenience with personalized service. Through its easy-to-use website and physical showroom, clients can explore certified pre-owned watches, trade their timepieces, or access concierge services for selling. Whether you’re a collector seeking rare finds or someone new to luxury watches, the company’s tailored solutions, competitive pricing, and two-year warranty ensure satisfaction. Their commitment to excellence and unmatched expertise in the watch industry makes them a trusted name for luxury watch aficionados in the UAE and beyond.

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5. Swatch

★ ★ ★ ★ ★ 4,1/5

Mall Of Emirates

Watch store

Why we chose them

Swatch, a global icon in contemporary Swiss watchmaking, has been at the forefront of innovative design and craftsmanship since its inception in 1982. Renowned for its bold and spirited creations, the brand revolutionized the industry with the release of its first watch in 1983, captivating audiences with its provocative aesthetic and unparalleled success. Continuously pushing boundaries, Swatch introduces four annual collections—Spring Summer, Summer Sport, Fall Winter, and Winter Sport—alongside exclusive editions celebrating occasions like Chinese New Year, Valentine’s Day, and Mother’s Day. With a commitment to creativity and quality, Swatch embodies a perfect blend of fashion-forward designs and Swiss precision.

Beyond its iconic watch collections, Swatch has established a significant presence in the world of sports by actively supporting extreme activities such as skiing, snowboarding, and beach volleyball. As a dynamic watch store, it caters to diverse tastes with an extensive range of timepieces, including customizable options and vibrant designs for men, women, and kids. This dedication to innovation and style makes Swatch a standout choice for those seeking unique, trend-setting accessories that reflect individuality and sophistication. Its unwavering passion for art, sport, and groundbreaking technology solidifies its reputation as a leader in the watchmaking industry.

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6. Rolex

★ ★ ★ ★ ★ 3,6/5

Sheikh Zayed Road, 4th Interchange

Watch store

Why we chose them

Rolex Boutique, Mall of the Emirates stands as a premier destination for luxury watch enthusiasts, offering an exquisite collection of Swiss timepieces renowned for their precision, craftsmanship, and timeless elegance. The boutique showcases the iconic Rolex watch collection, including celebrated models such as the Oyster Perpetual, Cosmograph Daytona, Submariner, and GMT-Master II, catering to both men’s and women’s tastes. Visitors can explore the latest innovations, including the 2025 new releases, and configure their ideal Rolex watch to suit their style and preferences.

This distinguished watch store provides an exceptional shopping experience, reflecting Rolex’s commitment to quality and excellence. Customers can rely on expert guidance to select their dream timepiece and learn about the brand’s storied history and groundbreaking watchmaking advancements, such as the Dynapulse escapement. Additionally, the boutique emphasizes care and servicing, ensuring that every Rolex maintains its enduring performance and brilliance. A visit to this boutique is not just about buying a watch; it’s an immersion into the world of unmatched luxury and heritage.

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7. Iwc Schaffhausen

★ ★ ★ ★ ★ 4,4/5

The Dubai Mall - Main Entrance Ground Floor

Watch store

Why we chose them

IWC Schaffhausen Boutique – Dubai Mall showcases a timeless blend of traditional Swiss craftsmanship and modern innovation. Founded in 1868, this luxury watch manufacturer is renowned for its exquisite range of elegant and sports watches, including chronographs and complex calendar complications. Pioneering advanced materials like ceramic and Ceratanium®, the brand delivers precision, reliability, and sustainability in every masterpiece. The boutique offers a unique shopping experience, where visitors can explore iconic collections such as the Portugieser, Portofino, and Aquatimer, along with the newly reimagined Ingenieur series inspired by Gérald Genta’s legendary design.

Specializing in high-end timepieces, the boutique brings the heritage of Swiss watchmaking to life through an exceptional selection of meticulously crafted watches. Combining innovation and elegance, the store provides personalized services to enhance the customer experience, including opportunities to customize watches with engravings or interchangeable straps. By merging cutting-edge technology with a commitment to sustainability, this boutique exemplifies the art of horology, making it a standout destination for watch enthusiasts and collectors alike.

Frequently asked questions

What types of watches can I find in Dubai's luxury watch stores?

Dubai's watch stores offer a wide selection, including iconic Swiss brands, limited editions, vintage collections, and bespoke designs. You can find everything from entry-level luxury watches to ultra-high-end timepieces.

What is the average price range for watches in Dubai?

The price range for watches in Dubai varies widely. Entry-level luxury watches start at around €450–€600, mid-range timepieces typically cost between €1,000 and €10,000, and high-end luxury watches can exceed €1,000,000.

Do Dubai watch stores offer customization services?

Yes, many watch stores in Dubai offer customization services such as personalized engraving, bespoke watch designs, and even custom straps to suit your individual preferences.

How can I ensure the authenticity of a watch purchased in Dubai?

Reputable watch stores in Dubai provide authenticity guarantees, including certificates of authenticity and detailed documentation. It's recommended to purchase from certified retailers to ensure peace of mind.

Do watch stores in Dubai provide maintenance and repair services?

Yes, many stores offer expert repair and maintenance services, including battery replacements, strap adjustments, and full restorations to keep your watch in optimal condition.

How long does it take to purchase a customized watch in Dubai?

The timeline for customizing a watch depends on the complexity of the design. Simple engravings may take a few hours to a day, while bespoke designs can take several weeks to complete.

What should I consider when choosing a watch store in Dubai?

When selecting a watch store, consider its reputation, range of brands offered, certifications, after-sales services, and whether they provide authenticity guarantees and expert consultations.

Can I trade in or sell my pre-owned watch in Dubai's watch stores?

Yes, many watch stores in Dubai offer trade-in and buy-back services. You can upgrade your collection by trading in your existing watch or selling a pre-owned timepiece, often with competitive valuations.